Winners of the Business Awards UK for Best Customer Focus

Winners of the Business Awards UK for Best Customer Focus
We are incredibly proud to announce that SmartCo has been named the winner of the Business Awards UK for Best Customer Focus.
This award recognises our commitment to prioritising client needs, demonstrating exceptional service, and building the long-term trust required to navigate complex digital landscapes. For us, this win validates our core philosophy of working as true partners rather than a third-party vendor.
At SmartCo, we’ve always believed that relationships are the priority. Being recognised for the level of service and dedication we bring to every engagement is the ultimate win for our team and our culture.
The judges assessed SmartCo on our hands on approach to delivery, particularly within high-risk programmes where continuity and reliability are critical. Our ability to maintain a 100% repeat business rate with FTSE 100 companies was a key factor in this achievement, showcasing that we don’t just deliver projects, we sustain excellence.

Winning this award is a testament to the high calibre talent we’ve built at SmartCo. It validates our commitment to relationship driven partnership. Seeing our team’s dedication recognised at a national level is a proud moment for all of us. Well done team

Adam Pizzie (Partner)

This recognition marks an exciting step forward as we continue to scale our impact as a digital enablement partner. We remain committed to ensuring that every engagement isn’t just a successful project, but a transition to a more optimised future for our partners.

Award-Winning Customer Focus

See what 'Best Customer Focus' looks like in practice and explore the results we’ve delivered for our partners.

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SmartCo launches first white paper in new AI series

SmartCo launches first white paper in new AI series

SmartCo has launched the first in a new white paper series exploring the real-world challenges and opportunities organisations face as AI adoption accelerates. The first paper, The Delivery Intelligence Gap: Why organisations are accumulating Delivery Intelligence Debt and how to close the gap with AI, examines how businesses can move beyond productivity gains and begin building the structured delivery intelligence needed for long-term success. The paper marks the start of a broader thought leadership series focused on enabling organisations to navigate AI. The series will look at the operational, delivery and governance questions leaders need to address if they want AI to create sustainable business value. Callum Campbell, Head of Clients & Growth at SmartCo, said: ‘This series is about helping organisations have a more practical conversation about AI. There is a lot of energy around the technology, but the real question is how that momentum translates into better decisions, stronger delivery and lasting organisational learning. We wanted to start by addressing one of the most important gaps we are seeing in the market.’ Callum Campbell, Head of Clients & Growth at SmartCo Sahar Khan, Transformation and AI expert in financial services added: ‘What matters now is not just whether teams are using AI, but whether they are using it in a way that improves how delivery is run, understood and governed. That is where many organisations still have work to do, and it is where this paper aims to offer a practical and experience-led perspective.’ Sahar Khan, Transformation and AI expert in financial services

Sam Psarelis

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