Winners of the Business Awards UK for Best Customer Focus

Sam Psarelis

26 February 2026 2 min read

We are incredibly proud to announce that SmartCo has been named the winner of the Business Awards UK for Best Customer Focus.

This award recognises our commitment to prioritising client needs, demonstrating exceptional service, and building the long-term trust required to navigate complex digital landscapes. For us, this win validates our core philosophy of working as true partners rather than a third-party vendor.

At SmartCo, we’ve always believed that relationships are the priority. Being recognised for the level of service and dedication we bring to every engagement is the ultimate win for our team and our culture.

The judges assessed SmartCo on our hands on approach to delivery, particularly within high-risk programmes where continuity and reliability are critical. Our ability to maintain a 100% repeat business rate with FTSE 100 companies was a key factor in this achievement, showcasing that we don’t just deliver projects, we sustain excellence.

Winning this award is a testament to the high calibre talent we’ve built at SmartCo. It validates our commitment to relationship driven partnership. Seeing our team’s dedication recognised at a national level is a proud moment for all of us. Well done team

Adam Pizzie (Partner)

This recognition marks an exciting step forward as we continue to scale our impact as a digital enablement partner. We remain committed to ensuring that every engagement isn’t just a successful project, but a transition to a more optimised future for our partners.

Award-Winning Customer Focus

See what 'Best Customer Focus' looks like in practice and explore the results we’ve delivered for our partners.

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